The tenth anniversary of Hurricane Katrina has inspired a spate of stories about New Orleans’ revival. One story, by Nora McGunnigle, describes how her hometown has finally developed a taste for craft beer.
There are multiple theories as to why craft beer got off to such a slow start, including stringent zoning restrictions, inconsistent state regulations, and, especially, the perception that beer was just a thirst-quencher. What reversed that trend was food, which Louisiana is famous for. People have discovered that good beer not only has flavor, but also pairs well with the local cuisine.
In the ten years since the storm, breweries have opened across southern Louisiana. NOLA Brewing was the first production brewery to open in New Orleans proper after the storm. The second, Courtyard Brewing, opened last year. Meanwhile, the city’s beer bars have discovered that there’s a demand for good beer, and its restaurants have started to offer beer-friendly menus.
On this day in 1609, explorer Henry Hudson became the first European to discover Delaware Bay. If you live near Cape May, New Jersey, or Lewes, Delaware, you can celebrate on Saturday at a beer festival held in two different states, but on the same bay.
And now….The Mash!
We begin in North Carolina, where festivals have been the target of a summer crackdown on liquor code violations. Organizers contend that the rules are obsolete and confusing.
Mitsubishi Plastic has overcome a major obstacle to putting beer in plastic bottles. The company added a thin carbon film, which greatly reduces the loss of oxygen, to the inside of the bottles.
Joe Stange of Draft magazine has a word of warning: American “session beers” are much stronger than their British counterparts, which means they’ll make you drunker than you think.
When California’s She Beverage Company applied for a trademark for the “Queen of Beers,” Anheuser-Busch InBev filed a notice of opposition. A-B claims She’s marketing is almost identical to its marketing of the “King of Beers.”
A Denver-area brewery will serve “marijuana beer” at next month’s Great American Beer Festival. It doesn’t contain THC, which is against federal law, but does include cannabis oil.
Venture capitalist Robert Finkel has made an unusual career move. His brewery, Forbidden Root, specializes in beer made with botanic ingredients, including lemon myrtle which costs $75 a kilo.
Finally, a Detroit Free Press correspondent went to a festival where the taps are open all night and attendees can walk to bed. It was the sixth annual Michigan Homebrew Festival, which continues the brewing competition once held at the Michigan State Fair.
Fifty years ago, there were Americans who drank ale, and there were breweries that catered to their thirst for that style. For a while, the top-selling ale in the U.S. was Genesee Cream Ale. Rochester New York-based Genessee Brewery introduced it in 1960 as a middle ground between two other “Genny” products: Dickens Dry Ale, which proved too dry for most beer drinkers; and the more-robust 12 Horse Ale.
At one point, Genny Cream Ale accounted for one-third of the brewery’s production, about 1 million barrels in all–quite an accomplishment for a brand distributed almost exclusively in the Northeast. Before it faded, Genny Cream Ale set the standard for cream ale, which is one of the few beer styles that originated in the United States.
On this day in 1770, sea captain James Cook formally claimed eastern Australia for Great Britain, calling it “New South Wales.” Cook’s fleet carried four tons of beer, which were gone within a month of heading out.
And now….The Mash!
We begin on U.S.-Canadian border, where Detroit’s Batch Brewing Company and Windsor, Ontario’s Motor Craft Ales are collaborating on Canucky Common, a Kentucky common ale.
The beer fad of 2015 is alcoholic root beer. Products such as Not Your Dad’s Root Beer look and taste much like the soft drink, but the leading brands carry close to a 6-percent alcoholic punch.
Blue Bell ice cream, beloved by southerners, is about to go back on the market. Carla Jean Whitley of AL.com recommends five pairings of Blue Bell and Alabama-brewed craft beer.
South Korea’s parliament has made it easier for craft breweries to enter the market, but those breweries still struggle to comply with a host of other regulations.
In addition to carnival rides a parade of presidential hopefuls, this year’s Iowa State Fair featured subfreezing draft beer. Air bubbles keep the liquid moving to keep the beer that cold.
New Jersey-based Cape May Brewing is making a beer to celebrate Pope Francis’s visit to the United States this fall. It’s an India pale ale called YOPO (“You Only Pope Once”).
Finally, the slogan “breakfast of champions” takes on a new meaning. General Mills, which trademarked it, is collaborating with Minneapolis’s Fulton Beer to create a beer called HefeWheaties.”
It was something that the monks at The Abbey of Saint Sixtus of Westvleteren, Belgium, had never expected. About ten years ago, RateBeer.com named their dark, quadrupel-style ale, “12”, the best beer in the world. Demand for the beer skyrocketed, and that created a problem for the monks. They brewed beer, but strictly to cover the expenses of running the abbey. They weren’t in the brewing business, and had no intention of doing so.
Westvleteren 12 is still highly regarded—it currently ranks second on RateBeer.com—and it remains hard to find. Annual production is just under 4,000 barrels. The beer’s scarcity is a major factor in its appeal. Not only is it rare, but there are only two places to get it legally: at the abbey’s cafe, or at the abbey’s drive-through pick-up gate, provided you’ve made a reservation at least 60 days in advance—and good luck getting through. The only practical way to get to the abbey is to rent a car; it’s a 90-minute drive, provided you don’t get lost on the country roads leading to it.
A case of Westvleteren 12 sells for 40 euros (about $45), or less than $2 a bottle. Some customers resell it on the black market, and get $50 or more per bottle. The monks discourage this practice, and RateBeer.com polices its user forums and shuts down illicit sales.
Today is the 80th anniversary of President Franklin D. Roosevelt’s signing of the Social Security Act. More than 50 million Americans, most of whom are retirees, receive Social Security benefits. That number will grow as members of the Baby Boom generation reach retirement age.
And now (can I see some ID, please?)….The Mash!
We begin in North Korea, whose government is looking for foreign investors for a brewery in Wosnan. The country’s leader, Kim Jong-un, wants to turn the port city into a tourist attraction.
Jim Koch, the CEO of Boston Beer Company, blames high U.S. corporate taxes for acquisitions that have left foreign firms in control of 90 percent of America’s brewing industry.
The oldest known receipt for beer is a more than 4,000-year-old Sumerian tablet in which a scribe acknowledges receiving approximately 4-1/2 liters of Alulu the brewer’s “best beer.”
At New Belgium Brewing Company, Kim Jordan is turning over her CEO duties to another woman, Christine Perich, the chief operating officer. Jordan will head the brewery’s board of directors.
The Los Angeles Times’s John Verive decodes seven words—clean, dry, phenolic, creamy, hot, soft, and light—that are often found in reviews of craft beers.
White Bull beer, a symbol of South Sudan’s independence, is on the endangered list. Armed conflict has left White Bull’s brewer short on foreign currency it needs to import fuel and materials.
Finally, “Biscuit,” who works at the Sun King Brewery in Indianapolis sneaked “Tom Brady Sux” next to the “born-on” date on 20,000 cans of Wee Mac Scottish Ale. His future work will have to be approved by his higher-ups.
Fifty years ago today, Ken Kesey and his Merry Pranksters invited the Hells Angels to Kesey’s California estate. The party introduced psychedelic drugs to biker gangs, and linked the hippie movement to the Hell’s Angels. The Pranksters could have avoided this had they served beer instead.
And now….The Mash!
We begin in Englewood, New Jersey, where Agnes Fenton became of the few people on Earth to celebrate a 110th birthday. Her secret? Three cans of Miller per day.
Miami Dolphins punter Brandon Fields is not only a Pro Bowler, but he’s also an all-Pro homebrewer. Fields, whose wife bought him a kit seven years ago, recently took up all-grain brewing.
Five weeks after a tornado devastated the town, the residents of Portland, Michigan, came together at a beer festival. The logo for one beer, Portland Strong Strawberry Stout, featured a red tornado.
Svalbard, an island in the Norwegian Arctic, is now home to the world’s northernmost brewery. Last year, the island lifted a decades-old ban on brewing.
The Fat Cat Pub in Norwich, England, has named a beer in honor of Cecil the lion, who was killed by an American dentist. Its name, “Cecil’s Revenge,” was chosen by the pub’s customers.
Last Sunday marked the 50th anniversary of Fritz Maytag’s acquiring majority ownership of the Anchor Brewing Company. Tom Rutonno of CNBC recaps this now-famous brewery’s history.
Finally, technology and the growing popularity of craft beer has created new legal issues. Kalamazoo Beer Exchange has filed a trademark infringement suit against the developer of an app for beer collectors. The parties use the same handle on social media.
In the past few years, hundreds of craft breweries began canning their beer. It wasn’t an easy decision because canned beer was associated with national-brand lagers, and canning equipment was an expensive investment for small breweries.
Even though canned foods date back to 1813, it took more another century, and then some, for a brewery to successfully put its beer in cans. In 1933, the American Can Company invented a can that was strong enough to hold a pressurized carbonated liquid lined with a coating that prevented metallic tastes from flavoring the beer. Two years later, the Kreuger Brewing Company test-marketed two of its beers in Richmond, Virginia.
Kreuger’s cans were a success, but there was plenty of room for improvement. The early cans were made of heavy steel coated with a thin layer of tin to prevent rusting. Those gave way to aluminum cans, first used by the Hawaii Brewing Company in 1958. Nowadays, cans are made out of an aluminum alloy, which is even lighter weight and more resistant to rusting.
The beer can’s shape also changed over time. Early cans looked like cylinders with flat tops and bottoms. The next generation of cans had cone tops, which became popular with small breweries because they were easier to fill and could be sealed with the same crown caps as glass bottles. By the late 1950s, however, cone-top cans were replaced by cylindrical cans with flat tops and bottoms.
Opening canned beer has gotten easier as well. The original flat-top cans required a device called a “church key”, which punctured a triangular hole at the top of the can, out of which a person could drink, and a second, smaller hole on the opposite side to let air into the can and allow the beer to flow. In 1962, the Pittsburgh Brewing Company released a can with a “zip top,” a small flat tab riveted to the center of the can’s top that could be pulled back to puncture the can. Three years later, a pull ring, similar to those used in cans of pet food, replaced the flat tab. However, the discarded tabs created an environmental problem. In 1975, Reynolds Metals Company solved it with a “stay-tab,” which is now standard technology in beer and pop cans worldwide.
Canned craft beer has several advantages: it can be hermetically sealed; it cools faster than bottled beer; and it’s friendlier to outdoor activities. As for the belief that canned craft beer tastes of metal, that has long since been debunked.
Eighty-five years ago, the radio drama The Shadow debuted. The title character, who know “what evil lurks in the hearts of men,” became a major influence on later comic book superheroes, Batman in particular.
And now….The Mash!
We begin in Kabul, Afghanistan, where non-alcoholic beer is popular, and costs only 30 cents a can. Alcohol is banned in this Muslim country–but there’s a thriving black market in beer and spirits.
Lululemon, the yoga pants company, is using beer to attract male customers. Curiosity Lager, which features hints of lemon drop and Chinook hops, will soon be available at select locations in Canada.
Heavy Seas Brewing Company will mark the 20th anniversary of Cal Ripken, Jr., setting a new Major League Baseball consecutive-games-played with a retro lager called Fielder’s Choice.
Vault Brewing Company invented a new way of canning nitro-conditioned beer. Vault adds the nitrogen when the beer is canned, bypassing the famous Guinness “widget.”
“Session beers”—those with less than 5% ABV—have gained a following among Colorado drinkers. The trend has spread from India pale ales to other styles, such as sour beers and saisons.
Producers of the zombie drama The Walking Dead have teamed up with Terrapin Brewing Company to make the show’s official beer: a Red India pale ale brewed with blood orange peel.
Finally, not all Utahns are Mormons, and some stage an alternative to the Pioneer Day state holiday. It’s called called “Pie and Beer Day,” and celebrants are invited to gather friends and family. Beer is optional.
On this day in 1783, Simon Bolivar, “The Liberator,” was born. Bolivar was instrumental role in making Bolivia, Colombia, Ecuador, Peru, and Venezuela independent of Spanish rule. Toast him with a glass of Polar beer, “The People’s Beer” of Venezuela.
And now….The Mash!
We begin in Milwaukee, where Pabst Brewing Company is returning to its original location. Pabst’s owner, Eugene Kashper, says the brewery will new small-batch beers, based on Pabst’s archived recipes, while staying true to its roots.
A new Indiana law classifies retirement communities as homes, so they no longer need a liquor license to serve alcohol to residents. One problem not likely to occur: underage drinking.
Mark your calendars. Next year’s Beer Bloggers & Writers Conference will be held at the Tampa Marriott Waterside Hotel & Marina. The dates are July 8-10.
Jackie Speier, a congresswoman from California, announced on her Facebook page that she’s introduced legislation that would allow the U.S. Postal Service to ship alcoholic beverages.
The clever folks at Printsome.com have designed beer labels to match the personalities of Facebook, Google, Nike, and 14 other highly recognizable corporations.
Yes, you can get an India pale ale—along with a host of other craft beers—in India. The subcontinent’s first brewpub, Doolally in the city of Pune, opened its doors in 2009. A slew of others have followed.
Finally, the Buffalo Wild Wings in Tacoma displays a bottle of Corona with a lime slice underneath an American flag. An unidentified woman ordered the Corona and placed it in front of an adjoining seat in honor of her brother, who was killed while on duty in Iraq.