Seventy-five years ago today, Richard and Maurice McDonald opened a fast-food restaurant in San Bernardino, California. Businessman Ray Kroc bought out the brothers’ equity, and turned it into a world-wide franchise operation.
And now…The Mash!
We begin in Greater Detroit, where Griffin Claw Brewing Company has brewed an amber ale for the Detroit Zoo. It hopes to distribute the ale statewide, with part of proceeds going back to the zoo.
Can Belgian beer help you lose weight? Professor Tim Spector of King’s College London contends that it contains bacteria that keeps people slim. Junk food, on the other hand, kills these bacteria.
Many craft beer lovers hold Blue Moon in low regard. However, investment firm executive Charles Sizemore believes the beer is a winner for MillerCoors: it appeals to high-income casual drinkers who want a beer or two after work.
Munich’s Hofbrauhaus is franchising another American location. The latest is a historic dining hall in downtown St. Petersburg, Florida, which will be given the HB look and feel.
In her ad for [redacted] Beer, comedian Amy Schumer unleashed a snark attack on beer commercials. Fair warning: the video in this link is not safe for work.
The next-to-last episode of Mad Men showed Don Draper in an Oklahoma watering hole, listening to veterans telling war stories while drinking Lone Star beer and other adult beverages.
Finally, YouTuber Dave Hax shows you how to turn a box of tall-boy beer bottles into a picnic cooler. Cut open the top of the box to make a lid, pull all of the beer out, line it with a plastic bag, and put the beer back in. Add plenty of ice…and voila!
On this day in 1872, the Metropolitan Museum of Art opened in Manhattan. With more than two million works in its permanent collection, “The Met”—not to be confused with baseball mascot “Mr. Met”—is one of the largest art museums in the world.
And now…The Mash!
We begin in Turkey, where security guards red-carded a fan for trying to smuggle beer into a soccer stadium. A whole case of bottles, in an outfit he’d designed for that purpose.
The latest trademark fight pits New Belgium Brewing Company and Oasis, Texas Brewing Company, both of which brew a beer called “Slow Ride”. New Belgium filed its mark ahead of Oasis, but Oasis’s beer hit the market first.
Vietnam’s robust drinking culture—there is no word for “hangover”—is raising concerns about health as citizens grow wealthier. A glass of beer costs just 30 U.S. cents.
Screenwriter and director Matthew Vaughn says that Guinness provided the inspiration for Kingsman: The Secret Service. Over pints, Vaughn and comic book maestro Mark Miller came up with the idea of an old-school spy movie.
The popularity of IPA and other craft beer has forced Iowa lawmakers to revisit the definition of “beer”. Beverages with 5 to 8 percent ABV currently exist in a legal twilight zone.
An Austin, Texas, company has developed a product called Kube, which combines a high-quality portable sound system and a beverage cooler. It’s designed to be used at parties and outdoor events.
Finally, Empire Brewing Company is collaborating with China’s Jingwei Fu Tea Company to brew Two Dragons beer. It starts out mellow and woody, and finishes with a sweet tea-like taste. Empire hopes to export it to China.
On this day in 1917, Father Edward Flanagan, a Catholic priest in Omaha, opened a home for wayward boys. That home is now a National Historic Landmark; and Boys Town’s slogan, “He ain’t heavy, mister–he’s my brother,” has become part of our popular culture.
And now….The Mash!
We begin in Austin, Texas, where Lance Armstrong quit after one lap during qualifying for the inaugural Beer Mile Championship. Armstrong said he’ll never again run a Beer Mile.
Dave Lieberman of OCWeekly.com got a sales pitch for the “Sonic Foamer,” which creates a 5-millimeter head on your pint of beer. He doesn’t seem the least bit impressed with the product.
Oktoberfest tops the list of Germany’s beer festivals, but it’s not the only one. EscapeHere.com runs down the country’s top ten, some of which are hundreds of years old.
A sealed bottle of Samuel Alsopp’s Arctic Ale sold for $503,300 on eBay. It’s considered the world’s rarest bottle of beer because the the original seller misspelled the name “Allsop’s”.
The Sriracha craze has spread to beer. This month, Rogue Ales will release a limited-edition Rogue Sriracha Hot Stout Beer. Suggested pairings include soup, pasta, pizza, and chow mein.
Last weekend, MillerCoors LLC teamed up with a start-up called Drizly, and offered free home delivery of Miller Lite to customers in four cities.
Finally, David Kluft of JDSupra Business Advisor reviews this year’s beer trademark disputes. Maybe these cases will inspire someone to host a Disputed Beer Festival next year.
On this day in 1982, Scott Fahlman posted the first documented emoticons, and , on the Carnegie Mellon University Bulletin Board System. So now you know who to blame.
And now….The (emoticon-free) Mash!
We begin in Israel, where Itsik Levy named his brewery “Isis” after an Egyptian goddess. Now that the Islamic State is using that name, Levy said—tongue in cheek—that he’s considering “a massive lawsuit” against it.
D’oh! Australian regulators ordered Woolworth’s to stop selling Duff beer because the brand’s association with The Simpsons made it too appealing to would-be underage drinkers.
Scientists say that the fastest way to chill beer is to pour plenty of salt into a bucket of water, then add ice, and then drop in the beer. It’ll be cold in 20 minutes or less.
For Ohio to get Stone Brewing Company’s second brewery, lawmakers will have to raise the ABV cap. Some of Stone’s ales exceed the current 12-percent cap and thus can’t be brewed in Ohio.
Britain’s Prince Harry celebrated his 30th birthday by downing a beer at the Invictus Games. He has good reason to celebrate: now that he’s 30, he inherits $17.4 million from his mother, the late Princess Diana.
The Beer Geeks are returning to this year’s Great American Beer Festival. They’re a corps of 3,000 volunteers who are trained by the Brewers Association to tell festival-goers more about the beers they’re sampling.
Finally, Beverage Grades, a Denver company that analyzes the content of beer and wine, offers a “Copy Cat” app which tells where you can find beer with similar tastes to those you like.
On this day in 1908, the Japanese food company Ajinomoto—“The Essence of Taste”–was founded. Ajinmoto’s founder, chemist Kikunae Ikeda, discovered that a key ingredient in kombu soup stock was monosodium glutamate, for which he was given the patent.
And now….The Mash!
We begin in Marshall, Michigan, where microbrewery owner Aaron Morse and his family have landed a reality-show gig. They’ll appear on The History Channel’s “Dark Horse Nation.”
Tin Man Brewing of Terre Haute has released Klingon Warnog. This officially-licensed beer follows the Prime Directive: “to unite both Star Trek and Craft Beer fans.”
Dogfish Head Artisan Ales is the most famous brewery in the Delmarva Peninsula, but it now has plenty of company, and that’s good news for local beer drinkers.
A new California law will allow students younger than 21 to sample alcohol as part of their beer and wine studies. Oregon and Washington have passed similar laws.
The Jurassic Park of beer? Probably not, but Jason Osborne of Paleo Quest and microbiologist Jasper Akerboom of the Lost Rhino Brewing Company are working with a 45-million-year-old yeast strain found in a fly entrapped in fossilized amber.
Philadelphians are upset at state legislators who want to close a loophole which allows pop-up beer gardens to operate without having to shell out six figures for a liquor license.
Finally, Bart Watson, the Brewers Association’s chief economist, says we’re not in a craft beer bubble. The nation’s 3,000 breweries is well below the saturation level; and besides, factors such as the variety and quality of local beer determine whether a market is saturated.
On this day in 1885, Clark W. Bryan founded Good Housekeeping magazine. Famous writers who have contributed to it include Somerset Maugham, Edna St. Vincent Millay, Frances Parkinson Keyes, A.J. Cronin, Virginia Woolf, and Evelyn Waugh.
And now…The Mash!
We begin in New Brunswick, Canada, where a Budweiser blimp went rogue. The blimp, which broke loose at a hockey promotion in St. John, wound up in a wooded area northeast of the city.
Authorities in Siberia are investigating a brewery that put images of Soviet World War II heroes on beer cans. Some veterans think the brewery is exploiting the heroes for profit.
Illegal 20 years ago, microbreweries are flourishing in Japan. Ingrid Williams of the New York Times visits several in Osaka, the nation’s unofficial culinary capital.
Meet the Roger Bannister of beer running. James Neilsen ran the Beer Mile in 4:57. A Beer mile contestant must consume a 12-ounce portion of beer every 400-meter lap.
Ty Burrell, who plays the bumbling dad on the TV sitcom “Modern Family,” has opened The Beer Bar, a restaurant and beer garden in Salt Lake City. Its signature dish will be the Reuben brat.
Forget about using Bitcoins to buy beer in Ohio. The Department of Public Safety has concluded they’re too volatile. That, and they aren’t recognized as legal currency.
Boston Beer Company CEO Jim Koch reveals his secret for not getting drunk. Before drinking, he downs one teaspoonful of Fleischmann’s yeast for every beer he intends to consume.
On this day in 1976, the Apple I–the ancestor of the computer on which this blog is published–was created by Steve Wozniak and Steve Jobs. It went on sale three months later for $666.66 because Wozniak “liked repeating digits” and besides, it represented a one-third markup on the $500 wholesale price.
And now….The Mash!
We begin in North Carolina, where the Mellow Mushroom restaurant chain had to close down its Beer Club after liquor regulators ruled that the club illegally “incentivized guests to drink”
Certified Cicerone John Richards, who’s based in South Carolina, introduces us to ten of the best beers you probably never heard of. (Hat tip: Joanna Prisco, ABC News).
WIsconsin politicians are concerned that a trade agreement between the U.S. and the European Union might force American producers to find a new name for “Oktoberfest” beer.
Tailgate heaven! Texas Tech alumni Jane’t Howey and Sheryl Estes, have created “boxGATE”, a structure made from shipping containers and fitted out with everything fans need.
He hasn’t quit his day job as CEO of Bell’s Brewery, Inc., but Larry Bell plans to attend all 81 Chicago Cubs home games this season–which is the 100th season of baseball at Wrigley Field.
Joel Stice of Uproxx.com has compiled a slideshow of the 20 best fake brands of beer in popular culture. The brand seen most often is Heisler, which has appeared in numerous movies and TV shows.
Finally, San Jose’s Hermitage Brewing Company has become Silicon Valley’s craft beer incubator. It contract-brews for a number of local micros, some of which don’t yet have the capital for their own facility.
When the folks at HBO went looking for a craft beer partner for their popular fantasy series Game of Thrones, they made the right call. The call went to Brewery Ommegang and, as it turned out, several brewery employees–including the company’s director of marketing–were fans of George R.R. Martin’s Song of Ice and Fire novels, on which the TV series is based. So began Ommegang’s Game of Thrones series.
Ommegang agreed to produce two themed beers per year. The first two were Iron Throne, a golden ale, and a stout called Take the Black. On Monday, the brewery released Fire and Blood, the third in the series. Inspired by Daenerys Targaryen and her three dragons, it’s a a Belgian-style red ale–the blood–brewed with anchor chilies–the fire, of course.
The Four Lads once asked the musical question, “Why did Constantinople get the works?” Their answer: “It’s nobody’s business but the Turks’” Eighty-four years ago today, the Turks changed the city’s name to Istanbul. They also changed the name of their capital to Ankara.
And now….The Mash!
We begin in Cincinnati, where Listerman Brewing Company is hosting Starkbierfest, a family-friendly version of Munich’s Lenten tradition where potent doppelbock takes center stage.
Yards Brewing Company is brewing a special beer for the popular TV show “Walking Dead.” No humans have been eaten in the brewing process, which involves smoking goat brains.
Colorado governor John Hickenlooper has installed craft beer taps at his official residence. The first keg he tapped was Silverback Pale from Wynkoop Brewing Company, which he founded.
Imitation is the sincerest form of flattery. Fortune magazine writers tried MillerCoors’s new Fortune beer and gave it a thumbs-up–and not just for its name.
While visiting Belgium, Jay Brooks discovered a new organization, the Belgian Family Brewers. Its members have been brewing for at least 50 years, and have been family-owned all that time.
Purists are up in arms about it, but three Seattle-area homebrewers have developed the PicoBrew Zymatic, a “set-and-forget” system that can be controlled from one’s laptop.
Finally, Florida craft brewers learned that campaign cash trumps free enterprise. The State Senate president admitted that he’s against legalizing half-gallon growlers because a big beer distributor is a major contributor to his party.
On this day in 1827, the Baltimore & Ohio Railroad was incorporated. Can you name the other railroads on the Monopoly board? Time’s up. They’re the Pennsylvania Railroad, the Reading Railroad, and the Short Line.
We begin in Brazil, where the Polar brewery has an invention that will make it easier to converse in bars. It’s a beer cooler that cuts out GSM, Wi-Fi, GPS, 3G, and 4G signals.
California’s drought could make your Lagunitas IPA will taste different. The Russian River, which provides Lagunitas with its water, is drying up, and brewery might have to find another source.
Beer was the headline ingredient in last Sunday’s “Chopped” competition on the Food Network. The show, with Stone Brewing Company’s Greg Koch as a judge, airs again on Sunday evening.
Higher zymurgical education awaits in the form of Joshua Bernstein’s new book, The Complete Beer Course. It contains a series of “classes” devoted to families of beers.
On Tuesday, when he was in Chicago to announce the award of a federal manufacturing grant, President Obama put in a plug for Goose Island Brewing Company’s “superior beer.”
A Korean romantic comedy in which the female lead makes chimek to celebrate winter’s first snow has Chinese viewers clamoring for the dish, which is Korean for “fried chicken” and “beer.”
Finally, a gathering of 490 Yelp members at Santa Anita Race Track might set a new Guinness record for beer tasters. We hope they bet on Ambitious Brew, who won the $100,000 Sensational Star stakes race.