On this day in 1972, Apollo 17, crewed by Eugene Cernan, Ron Evans, and Harrison Schmitt, returned to Earth. The craft’s re-entry marked the end of America’s manned lunar program. Cernan currently holds the distinction of being the last man to walk on the Moon.
And now….The Mash!
We begin in England, where the publishers of Original Gravity, a beer-centric magazine, have put Issue #1 online, free of charge. Enjoy!
The founders of Surly Brewing Company—Omar Ansari, a first-generation American; and Todd Haug, a death-metal guitarist—have done well, both for themselves and Minnesota’s beer drinkers.
Belgian scientists have found a way to keep beer from over-foaming. They applied a magnetic field to a malt infused with hops extract to disperse its anti-foaming agent into tinier particles.
Archaeologists have concluded that Iceland’s Vikings were more interested in drinking and feasting than in pillaging. Unfortunately for them, the Little Ice Age became the ultimate party-pooper.
A pair of brothers have invented something that makes it easier to enjoy a beer while taking a shower. Their Sip Caddy is a portable cup holder that can be attached to the wall.
Lance Curran, the co-founder of Chicago’s Arcade Brewery, loves comic books so much that he had comic strips drawn on the labels of its Festus Rotgut black wheat ale.
Finally, a woman attending a Philadelphia 76ers game wound up with a lapful of beer after an errant pass knocked the cup out of her hand. The way the Sixers are playing this season, she–and every other fan–needs some beer to deaden the pain.
The craft beer community was abuzz this week with news that Founders Brewing Company sold a 30-percent stake to Spain’s Mahou San Miguel Group.
Why did Founders do this? The answer came in a story in Wednesday’s MLive.com. Founders’ CEO Mike Stevens told the publication that there were two reasons for the deal. First, by providing an international distribution chain, it ensures that Founders will be around for years to come.
More importantly, Stevens said, the deal was far better than the alternatives: getting acquired by one of the world’s brewing giants or falling into the hands of private-equity investors.
Stevens offered the best Worts of Wisdom of the entire year with this comment:
“We were looking for someone who truly understood the soul this brand,” he said. “I don’t think you’ll find that among a bunch of bankers and in the private equity world. Priority No. 1 for people like that is a return — profits.
On this day in 1492, Christopher Columbus became the first European to set foot on the island of Hispaniola. December is celebrated as Discovery Day on the island’s two countries, Haiti and the Dominican Republic.
And now….The Mash!
We begin in Loudoun County, Virginia, where beer tourism is stimulating the local economy. The county has eight breweries, with 16 more in the planning stages.
Black Friday has become the number-one day for beer releases. As you’ve probably figured out, most of these beers are stouts and many of them are barrel-aged.
SABMiller, the world’s second-largest brewing company, still lacks a global brand. Its launch of Pilsner Urquell was a flop, and Heineken said no to a takeover offer.
Bottles and Cans, a liquor store in Chicago, is offering an adults-only Advent calendar. It contains 25 beers, each of them to be enjoyed on the weekdays leading up to Christmas.
European Union officials want Japan to open its market to imported beers. Arcane Japanese rules, such as a ban on ingredients like coriander seeds, act as “non-tariff barriers.”
Minnesota’s Excelsior Brewing Company has brewed a saison beer with pondweed and zebra mussels. The brewery insists that “minuscule” amounts of the invasive species were added.
Finally, Shoes & Brews, a runners’ gear store in Colorado, offers an incentive to get into shape. The store, which has a liquor license and 20 taps, bases the price of your first beer on your time in an 800-meter time trial.
On this day in 1925, “Grand Ole Opry” radio show aired for the first time on WSM, a Nashville radio station. The Opry’s home, Ryman Auditorium, attracts hundreds of thousands of visitors from around the world.
And now….The Mash!
We begin in Kalamazoo, where Bell’s Brewery is selling glassware designed for Oberon. It’s called the American Wheat-Witbier Glass, and is made by Austrian glassware maker Spiegelau.
Mike Nichols is best remembered as a film director, but more than half a century ago, he and Elaine May created and voiced animated commercials for now-defunct Jax beer.
The Brewers Association has put together an infographic with statistics on the size of each state’s craft beer industry: number of breweries, production, and economic impact.
As it turned out, Pabst Blue Ribbon wasn’t sold to the Russians after all. The group that acquired it didn’t involve Oasis Beverages, itself the biggest independent brewer in Russia and Ukraine.
British lawmakers took the first step toward scrapping a centuries-old rule that requires “tenanted” pubs to buy their beer from the brewery that owns them.
An app called Next Glass has been called ”the Pandora for beer”. Using a mass spectrometer, the Next Glass lab staff use a mass spectrometer to analyze beers sent to the lab by Beer Census.
Finally, Jay Brooks’s blog linked a 1929 Mickey Mouse cartoon, ”The Galloping Gaucho,” in which Mickey enjoys a beer. Presumably he was outside the U.S., where Prohibition reigned. However, temperance groups couldn’t have been thrilled about a cartoon character drinking alcohol.
On this day in 1918, Czechoslovakia came into existence. Since 1993, after the “Velvet Divorce” from Slovakia, the country is known as the Czech Republic. Different name, but the same great beer.
And now….The Mash!
We begin in New Jersey, the only state that bars amusement games in bars. Lawmakers are considering the “Dave & Busters Bill,” which would repeal the 55-year-old law.
Bad news for microbreweries: beer drinkers in their 20s are gravitating toward craft beer. The number one reason is that this age group is bored with the taste of mass-market brews.
They’ve risen from the dead. Schlitz, Narragansett, and four other “zombie” beers are back from “Pabst purgatory”. Interestingly, three of the six are from Greater Cincinnati.
Not everybody loves session beer. Esquire magazine’s Aaron Goldfarb thinks the idea is dumb. He insists there’s a reason why you don’t see session bourbon or session wine in stores.
Skol’s new Beats Senses beer comes in a deep-blue-colored bottle, and a Brazilian agency decided the best way to advertise it was to film a commercial underwater–which wasn’t easy.
Royal Caribbean’s Quantum of the Seas features the first-ever sea-going gastropub. It will serve a variety of American craft beers, which are still hard to find aboard cruise ships.
Finally, Joe Maddon impressed sportswriters at his first press conference as the Chicago Cubs’ new manager. He held it the The CubbyBear, a ballpark bar, and treated the writers to a shot and a beer.
Today is the 25th anniversary of the Loma Prieta earthquake, which killed more than 60 people in the San Francisco Bay Area. Because it occurred minutes before Game 3 of the World Series, it became the first major earthquake to be broadcast on national television.
And now….The Mash!
We begin in Melbourne Beach, Florida, where a house inspired by beer bottles is on the market for $2.95 million. And it’s built to withstand hurricanes.
Louiville mayor Greg Fischer wants beer to join bourbon as a tourist attraction. He’d also like a bourbon-barrel beer festival and the revival of Kentucky common beer.
Are you a beer aficionado? James Grebey of Buzzfeed.com has compiled a list of 21 warning signs. Warning sign #6: You have a very, very deeply held opinion about pumpkin beer.
Now that legal marijuana is gaining momentum, economists are looking at legalization’s effect on the beer industry. Some think higher spending on pot will mean less spending on beer.
The Pretty Things Beer & Ale Project is blowing the whistle on Boston-area bars that take bribes from breweries. The practice is illegal, but violators are rarely punished.
Jason Momoa, who played Khal Drogo in Game of Thrones, wants to brew beer in Detroit. He bought a 100-year-old former General Motors building, part of which will house his own brewery.
Finally, scientists have discovered that fruit flies love brewer’s yeast. A gene in the yeast releases a fruity smell that attracts the flies which, in turn, spread the yeasts to new habitats.
Yesterday, Stone Brewing Company announced that it has signed a formal letter of intent with the city of Richmond, Virginia. Subject to local approvals, Stone plans to invest $74 million to build a production brewery, packaging hall, restaurant, retail store and its administrative offices. Stone anticipates that the brewery will be operational in late 2015 or early 2016, with Stone Brewing World Bistro & Gardens opening a year or two after that.
Virginia governor Terry McAuliffe said of Stone’s decision, “This competitive, high-profile project really puts Virginia on the map and cements our standing as a serious player in the craft beer industry.”
Downtown Bruges, in Belgium, is famous for its medieval architecture, and in fact has been designated a UNESCO World Heritage Site. It is also the home of a 450-year-old, family-owned brewery called De Halve Maan.
The brewery wants to stay downtown, but the neighbors are concerned about the damage its beer trucks are doing to the cobblestone streets and other architecture.
Fortunately, there’s a solution: the brewery plans to build a two-mile underground pipeline that will connect it to an industrial park where the beer will be bottled and shipped to drinkers worldwide. Construction is set to begin next year.
Eighty years ago today, the ocean liner RMS Queen Mary was launched. She was retired in 1967, after taking well-heeled passengers across the North Atlantic, and is now a hotel and a tourist attraction in Long Beach, California.
And now….The Mash!
We begin in Bavaria, where the Munich 1860 football team is selling Oktoberfest-themed uniforms complete with lederhosen and Bavarian blue-and-white gingham shirts.
C. Dean Metropolous sold Pabst Blue Ribbon and other “nostalgia” brands to Oasis Beverages, a Russian-based brewer and distributor. Metropolous reportedly got $700 million for the brands.
Crikey! After being attacked by a crocodile, a hunter in Australia’s Northern Territory drank beer to deaden the pain while he waited for an ambulance to take him to the hospital.
Growlerwerks LLC is developing uKeg, a pressurized growler that should eliminate flat beer from growlers. The pressure comes from carbon dioxide cartridges, which cost about $1 apiece.
Louisiana senator Mary Landrieu, who’s facing a tough fight for reelection, helped a fan do a keg stand while tailgating at last weekend’s Mississippi State-LSU football game.
All About Beer magazine has a new owner. Daniel Bradford has sold the 35-year-old publication to a newly-formed corporation, All About Beer LLC, headed by Christopher Rice.
Finally, New Holland Brewing Company is celebrating Carhartt, Inc.’s 125th anniversary with a new beer called Woodsman and a “The Road Home to Craftsmanship” tour which will wind up at the Great American Beer Festival.
This blog has run a host of stories about the success of craft beer and the people who brew it. However, as Benjamin Dangl of CommonDreams.com explains, there are disturbing developments in the “macrobrew” sector and involving Anheuser-Busch InBev in particular.
A-B InBev owns almost half of the US beer market, and the top four companies have a 78-percent market share—in spite of there being more breweries in the United States than at any time in history. The result of consolidation is less competition and higher prices. And, in the case of A-B InBev, poorer-quality beer. Dangl notes that the company abandoned Budweiser’s traditional and much-advertised “beechwood aging” to save money—and that discerning drinkers have noticed the decline in quality.