Asheville

The Friday Mash (Boiling Point Edition)

On this day in 1743, Jean-Pierre Christin developed the Centigrade temperature scale, with 0 degrees representing water’s freezing point and 100 degrees its boiling point. However, the scale is named for Swedish astronomer Anders Celsius, who came up with a similar idea independently of Christin.

And now…The Mash!

We begin in Chicago, where the Lincoln Park Zoo is collaborating with DryHop Brewers on a new beer that will raise money for polar bears and raise awareness of climate change. The beer, Ursus Mapletimus, is a smoked maple imperial white ale.

Some years ago, a pub owner in England told Arthur Johnson that he’d get free beer for life if he lived to age 100. Johnson reached the century mark, and now he shows up every day for a pint.

Is there a beer without malt or hops? Yes. It’s an alcoholic ginger beer from Ginger’s Revenge, a new brewery in Asheville, North Carolina. The beer is also gluten-free.

Congratulations to Garrett Marrero and Melanie Oxley, who own the Maui Brewing Company. The U.S. Small Business Administration named them “National Small Business Persons of the Year.”

Heineken has launched a zero-alcohol version of its namesake beer. Alcohol-free beers are attractive to brewers because that segment of the market is growing, and beers without alcohol are taxed less heavily.

English heavy-metal band Iron Maiden is coming to the U.S. Also coming to America is Trooper, an award-winning ESB inspired by the band and brewed by Robinsons Brewery.

Finally, Breckenridge Brewing Company has announced the winner of its annual competition to name the official beer of Denver Comic Con. This year’s winner is “I Am Brewt,” a pun on the Guardians of the Galaxy superhero film series.

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A Six-Pack of Beer Travel Articles

It’s that time of the year to plan for summer travel. In case you haven’t decided where to visit, we’ve rounded up six articles on promising beer destinations.

The Friday Mash (Blowout Edition)

One hundred years ago today, Georgia Tech defeated Cumberland University, 222-0, in the most lopsided college football game of all time. Tech coach John Heisman had an incentive to run up the score: back then, football rankings were based on margin of victory, not strength of schedule.

And now…The Mash!

We begin in Asheville, North Carolina, where Catawba Brewing has honored a native son, author Thomas Wolfe, with a beer called Wolfeman Kolsch. Its ingredients include hops grown in western North Carolina.

Even though the economy has improved since the Great Recession, beer sales at bars and restaurants have stayed flat. Factors include competition from brewery taprooms and growlers.

Two more non-beer companies are rolling out their own beers: Vice Media and the clothing company Patagonia, Inc.

In the UK, the brewery count has topped 1,700. An industry analyst says that some of the country’s craft breweries are attractive acquisition targets.

Some in the brewing industry oppose legal marijuana for fear of losing market share. However, that hasn’t happened in Colorado and Washington State, where recreational pot is legal.

Entrepreneur Josephine Uwineza plans to open a brewpub in Kigali, the capital of Rwanda. It will not only be Rwanda’s only women-owned brewery but also the country’s first-ever craft brewery.

Finally, People for the Ethical Treatment of Animals raised eyebrows by claiming that beer is healthier than milk. PETA contends that beer can strengthen bones and extend life, while milk is linked to obesity, diabetes, and cancer.

The Friday Mash (Roller Coaster Edition)

On this day in 1989, the Cedar Point amusement park opened Magnum XL-200, the first 200-plus-foot-tall roller coaster. Tomorrow, the park will unveil its 17th coaster: Valravn, the tallest, longest, and fastest of its kind in the world.

And now…The Mash!

We begin in eastern Quebec, where convenience stores were mobbed by New Brunswick residents after a court struck down that province’s law against bringing liquor across the border. Beer is almost twice as expensive in N.B. than in Quebec.

In Wisconsin, three fishing buddies pulled up a six-pack of Budweiser cans that, according to Anheuser-Busch, are more than 60 years old. Unfortunately, the cans were empty.

First “beard beer”, now this. Australia’s 7 Cent Brewery is using yeast from brewers’ belly-button lint to brew a special beer for an upcoming festival.

British regulators take short pints seriously. So seriously that they brought a pub owner before the local magistrate for serving a pint that was six teaspoons less than a full pint.

Broadway actors Mark Aldrich and Jimmy Ludwig are launching a series of beers based on Broadway shows. Their first is “Rise Up Rye”, inspired by the hit musical Hamilton. Rye was the mainstay grain of colonial American brewers.

On June 2, the Asheville Tourists baseball team will take the field as the “Beer City Tourists”. It’s the team’s way of honoring the city’s brewing community—and taking part in Asheville Beer Week.

Finally, Taedonggang beer, from North Korea’s state-owned brewery, has turned up in stores in some Chinese cities. It’s high-quality beer, but its price—a 22-ouncer costs the equivalent of more than $3 U.S.—is too high for the average Chinese consumer.

The Friday Mash (“Rhapsody in Blue” Edition)

On this day in 1924, George Gershwin’s “Rhapsody in Blue” premiered in New York at a concert titled “An Experiment in Modern Music.” Paul Whiteman and his band performed the work, with Gershwin playing the piano.

And now….The Mash!

We begin in Zalec, a town in Slovenia’s hop-growing region. The city plans to spend €170,000 ($190,000) to build Europe’s first-ever “beer fountain”. For €6, visitors will be able to buy samples in a commemorative mug for three 10.5-ounce samples.

Craft beer is hard to find in Las Vegas. The reason? State laws which, until recently, allowed brewpubs only to sell directly to customers and imposed hefty license fees on brewpubs.

David Forde, a UK-based executive of the Heineken Company, thinks we should be drinking less because excessive drinking will create a backlash. Heineken’s latest ad campaign is “Moderate Drinkers Wanted”.

Some scientists believe that beer was the reason why our ancestors switched from a hunter-gatherer to an agricultural existence. Beer was more nutritious than beer and, unlike water, was free of pathogens.

New Belgium Brewing Company has narrowed its list of sites for a second brewery to two: Asheville, North Carolina; and the Philadelphia area. The final decision should be made by June.

USA Today’s panel of beer experts have chosen 20 cities for its America’s “best beer scene” competition. Until February 29, you can vote for your favorite—but only once per day.

Finally, Forbes magazine’s Breanna Wilson went to the 16-room Dogfish Inn in Lewes, Delaware. The inn doesn’t sell Dogfish Head beer onsite because it wants guests to wander the town’s restaurants—one of which is Dogfish Head Brewings & Eats.

The Friday Mash (Magic Kingdom Edition)

Sixty years ago today, Walt Disney unveiled his theme park, Disneyland, on national television. The “Magic Kingdom” has attracted more than 650 million guests—more than any other amusement park in the world—since it opened.

And now….The Mash! 

We begin in Asheville, North Carolina, where the sold-out Beer Bloggers and Writers Conference is taking place at the Four Points Hotel. Ludwig couldn’t attend, but he’ll be there in spirit.

21st Century Fox, which owns The Simpsons franchise, has licensed Duff beer. For the time being, Duff will only be available in Chile, where bootleg versions of the brand have been turning up on store shelves.

Lawmakers in a number of states passed beer-friendly legislation this year. Mike Pomeranz of Yahoo! Food explains what happened in Florida, Georgia, Iowa, and West Virginia.

Oh, the agony of defeat. Australia’s cricket team was so frustrated by its 169-run defeat at the hands of England in a Test match that it refused the host country’s offer of post-match beers.

Illustrator/animator Drew Christie has created a four-minute-long history lesson titled “The United States of Beer”, in which he offers a modest proposal: a cabinet-level Secretary of Beer.

Here’s another reason to book that trip to Honolulu. Maui Brewing Company will open a brewpub in Waikiki. It will be located in the Holiday Inn Resort Waikiki Beachcomber.

Finally, Kathy Flanigan and Chelsey Lewis of the Milwaukee Journal-Sentinel take you on a beer tour of Wisconsin’s Driftless Region. It includes plenty of history, and features a visit to “The Troll Capital of the World.”

Jobs in Craft Brewing

Want to work in a brewery? Tony Kiss of the Asheville Citizen-Times, who’s spoken to brewery executives, has a few pointers: Don’t count on being offered a tasting job. Be flexible. Prepare to use some elbow grease. And, by all means, hit the books.

The good news is that the big breweries coming to western North Carolina, along with the smaller breweries already in operation, offer a variety of jobs ranging from keg cleaner to social media director to—believe it or not–Director of Fun. Many of those jobs pay a living wage, more than $10 an hour, and a few pay up to $50,000 a year. The bad news is that competition for those jobs is intense, and most applicants will have to start from the bottom. That could mean shlepping bags of grain.

Brewery people say that one way to increase your chances or the better jobs is to sign up for courses in craft brewing. Several schools in the Asheville area offer them.

The Friday Mash (NBA Edition)

On this day in 1946, the Basketball Association of America, the ancestor of today’s National Basketball Association, was organized in New York City. Fun fact: the first basket in league history was made by Ossie Schectman of the New York Knickerbockers in a game against the Toronto Huskies at Maple Leaf Gardens.

And now….The Mash!

We begin in Asheville, North Carolina. The big craft brewers building plants there are trying to be good neighbors to the home-grown breweries, who have welcomed the newcomers.

Beer will be brewed in the Bronx—New York City’s only mainland borough—after a nearly 50-year absence. The Bronx Brewery, which currently contracts out its production, will bring its operations home sometime next year.

The “Bottle Boys,” who play cover songs on beer bottles, are out with their latest: the 1982 Michael Jackson song, “Billie Jean”. Previous covers include Lady Gaga’s “Poker Face” and Carly Rae Jepsen’s “Call Me Maybe.”

Jacksonville, Florida, is the latest American city to create an Ale Trail for tourists. The trail includes a number of area micros, along with the Anheuser-Busch plant, which offers tours and a beer school.

The Boston Herald profiled Todd and Jason Alstrom, two guys from western Massachusetts who founded BeerAdvocate.com and organized the American Craft Beer Fest. Their motto is “Respect Beer.”

Dr. Paul Roof, a professor at Charleston Southern University, was fired by the school after his hirsute face appeared on cans of Holy City beer for a fund-raiser. CSU found that inconsistent with a Christian university.

Finally, a New Year’s resolution paid off for Justin “Bugsy” Sailor. Four years ago, Sailor resolved to have a beer with Sir Richard Branson. The two entrepreneurs finally clinked glasses last month.

Grand Rapids, Asheville Defend “Beer City” Title

As you probably recall, last year’s voting for “Beer City USA” wound up a tie between Grand Rapids, Michigan, and Asheville, North Carolina. This year, Grand Rapids is trying to win the title outright, and the city’s Convention and Visitors Bureau has gotten into the get-out-the-vote act. Asheville isn’t sitting on its laurels, either. It recently staged a special Beer City music video, complete with an elaborate dance sequence.

By the way, voting is now underway for Beer City USA. The polls close Friday night.

What, You Haven’t Voted Yet?

Even though spring is slow in coming this year, it’s almost time for American Craft Beer Week. And that means another election for this year’s Beer City USA.

Last year, Asheville, North Carolina, and Grand Rapids, Michigan, were declared co-winners. Both of those cities, along with 16 others, are already on the ballot for 2013. Beer lovers are invited to nominate other deserving cities in a “primary election”. Cities that get at least 400 votes will be added to the ballot, and voting closes at 11:59 pm (Mountain Standard Time) tomorrow.

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