On this day in 1946, Colonel Juan Peron, founder of the political movement known as Peronism, was elected to his first term as President of Argentina. He and his wife, Eva Duarte, would later become the subject of the Broadway musical Evita.
And now….The Mash!
We begin in Maryland, where craft brewers are concerned about Guinness’ plans to open a taproom at its new brewery. At the same time, retailers worry that raising the cap on how much breweries can sell on-premises will hurt their business.
This year’s beer trends include the “haze craze”: unfiltered and unpasteurized IPAs aka “New England IPAs”. These beers have a shorter shelf life, but are richer in both flavor and aroma.
Atlanta’s SweetWater Brewing Company is paying off a Super Bowl bet by releasing 100 cans of SB51 beer. It’s described as “a soul crushing pale ale that will leave you deflated”.
Tomorrow, Cleveland’s Slovenian community celebrates Kurentovanje, its version of Mardi Gras. Festival-goers will dress up as giant fuzzy animals to scare winter away, and drink beer at the newly-opened Goldhorn Brewery.
Three machinists and designers are about to launch the Kramstein beer stein. This metal stein, which comes in two sizes, is designed to keep the drink cool and the drinker’s hands dry.
Martin Roper, who’s been CEO of the Boston Beer Company for 16 years, plans to step down next year. TheMotleyFool.com speculates on whether Roper’s successor can arrest the company’s recent sales slump.
Finally, the BrewDog brewery offers an unusual perk: a week’s “paw-ternity” leave to employees who adopt a new dog. It also allows employees to bring their dogs to work. The company’s founders worked under the watchful eye of their “brew dog”, Bracken.
On this day in 888 A.D., the Vikings began a siege of Paris after the city’s ruler, Count Odo, refused the invaders’ demand for tribute. The siege was the most important event in the reign of the then-French king who has an appropriate name for this day after Thanksgiving: Charles the Fat.
And now….The Mash!
We begin on YouTube, where a sunbathing woman texted a neighbor, asking him to send over a beverage. The neighbor obliged, delivering a can of beer to her by mini-drone.
Now that Oklahoma voted to allow full-strength beer sales in stores, a Tulsa newspaper called on state lawmakers to scrap other “puritanical anachronisms” that are still on the books.
Chicago welcomed its first contract brewery, Great Central Brewing Company. Next year, it will open a taproom offering a variety of Chicago-brewed beers.
An alliance called No Patents on Seeds has called on Carlsberg to give up its three patents on mutant strains of barley. The strains provide new enzymes to develop “more distinctive”, flavor-stable beers.
Lifelong friends Collin Poseley and Eggie Foust have created Craft Beer: The Board Game. It takes five minutes to learn, and it can be played while inebriated.
The rapper Ludacris, an Atlanta native, has opened his long-awaited Chicken & Beer restaurant at Hartsfield-Jackson Airport. Its menu is “Southern to the core”.
Finally, Ayla Bystrom-Williams, the owner of Honeymoon Brewery, beat out 13,000 competitors and won a $200,000 Miller Lite “Tap the Future” award. She’s one of the country’s few black female brewery owners.
On this day in 1968, Intel Corporation—Intel is short for “Integrated Electronics”—was founded in Mountain View, California. Today, it is one of the world’s largest and emiconductor chip manufacturers. Chances are, your personal computer has “Intel inside.”
And now….The Mash!
Appropriately, we begin in California’s Silicon Valley. Levi’s Stadium, the new home of the San Francisco 49ers, will offer fans a wide selection of local micros to choose from.
Cigar City Brewing Company has signed an agreement to pour its beers aboard Carnival Cruise Lines’ ships. Carnival also offers its own private label draft beer, ThirstyFrog Red.
This was bound to happen. Oregon’s Full Sail Brewery has sued Atlanta-based Sessions Law Firm, alleging that the law firm copied its trademark for Session Premium Lager.
Kirin, once the undisputed number-one brand in Japan, has dropped to second place behind Asahi. The chief reason for Kirin’s downfall was not entering the fast-growing premium beer market.
Grand Rapids’ Founders Brewing Company made BrandInnovators.com’s list of Top 10 American-Made Brands to Watch. Founders is joined on that list by Sonoma Cider Company.
Rumor has it that Anheuser-Busch InBev will merge with SABMiller. The combined company would own 80 percent of the world’s leading brands and control 30 percent of the world’s beer market.
Finally, Brasserie Cantillon is aging its beers inside a bomb shelter. No, the brewery isn’t expecting another invasion. It simply ran out of space; and fortunately, the city of Brussels found them a new subterranean location.
It’s Craft Beer Week in St. Louis, which features unusual events like a Beer Prom, beer bingo, and a Tweetup. The week-long celebration overlaps the St. Louis Microfest in Forest Park this weekend.
Atlanta joins the growing list of North American cities celebrating Beer Week. The dates are May 16-22.
And the state of Alabama has “hopped” on the bandwagon as well: the inaugural Alabama Beer Week is scheduled for June 4-13. It will kick off with the fourth Annual Magic City Brewfest in Birmingham.
And north of the border, Vancouver Beer Week is May 10-16, and Ontario holds its province-wide celebration June 20-26. Here’s some video to get you in the mood for these two celebrations: