Sheffield

The Friday Mash (Red Cross Edition)

On this day in 1863, a group of citizens of Geneva, Switzerland, founded an organization called the International Committee for Relief to the Wounded–now known as the International Committee of the Red Cross.

And now….The Mash!

We begin in England, where festival organizers in two of the country’s most famous beer cities, Norwich and Sheffield, are joining forces to promote their local products and attract beer tourists.

The Norwegian supermarket chain Rema 1000 is feeling the backlash after it took several local breweries’ products off the shelves. Some Rema customers switched to competitors’ stores.

Are you a DIYer who loves craft beer? You might like the Kinkajou Bottle Cutting and Candle Making Kit. You can give the candles to friends—and show off your collection to them.

“Pepper”, a robot from Japan’s SoftBank, has his first job: greeter at the Pyramid Taproom in Oakland International Airport. When not posing for selfies, he’s working on his speech-recognition skills.

A faith ministry in Nebraska has started a fund-raising campaign to buy out four stores that sell millions of cans of beer in a tiny village next to the alcoholism-plagued Pine Ridge Indian Reservation.

Heroica, a brewery in Brazil, is flavoring its Kuromatsu Kamikaze IPA with branches of bonsai trees, brought over by a Japanese family more than a century ago. Some bonsai trees are worth $20,000.

Finally, Bart Watson, the Brewers Association’s chief economist, told a gathering of brewing professionals that it’s still possible for a microbrewery to grow to regional status, but very few will succeed in doing so.

Let’s Hit the Road!

Call your virtual travel agent and start packing:

Homage to Catalonia: Boak and Bailey’s Beer Blog gets us caught up with Catalan beer here and here.

File this under “Underappreciated Beer Towns.” Adrian Tierney-Jones, the author of 1001 Beers You Must Taste Before You Die, puts in a plug for Sheffield, England.

Portland, Oregon’s “Miracle Mile” is an 0.9-mile hike that takes you past Hair of the Dog, Rogue’s Green Dragon, the newly-opened Cascade Barrel House, and the Lucky Labrador.

Last but not least, a beer festival took place in a most unusual locale: the village of Taybeh, in the West Bank. Taybeh is the home of the only brewery in the Palestinian Territories.

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