St. Petersburg

The Friday Mash (Mickey D Edition)

Seventy-five years ago today, Richard and Maurice McDonald opened a fast-food restaurant in San Bernardino, California. Businessman Ray Kroc bought out the brothers’ equity, and turned it into a world-wide franchise operation.

And now…The Mash!

We begin in Greater Detroit, where Griffin Claw Brewing Company has brewed an amber ale for the Detroit Zoo. It hopes to distribute the ale statewide, with part of proceeds going back to the zoo.

Can Belgian beer help you lose weight? Professor Tim Spector of King’s College London contends that it contains bacteria that keeps people slim. Junk food, on the other hand, kills these bacteria.

Many craft beer lovers hold Blue Moon in low regard. However, investment firm executive Charles Sizemore believes the beer is a winner for MillerCoors: it appeals to high-income casual drinkers who want a beer or two after work.

Munich’s Hofbrauhaus is franchising another American location. The latest is a historic dining hall in downtown St. Petersburg, Florida, which will be given the HB look and feel.

In her ad for [redacted] Beer, comedian Amy Schumer unleashed a snark attack on beer commercials. Fair warning: the video in this link is not safe for work.

The next-to-last episode of Mad Men showed Don Draper in an Oklahoma watering hole, listening to veterans telling war stories while drinking Lone Star beer and other adult beverages.

Finally, YouTuber Dave Hax shows you how to turn a box of tall-boy beer bottles into a picnic cooler. Cut open the top of the box to make a lid, pull all of the beer out, line it with a plastic bag, and put the beer back in. Add plenty of ice…and voila!

The Friday Mash (Treasure State Edition)

On this day in 1889, Montana was admitted to the Union as the 41st state. Montana, with 36 craft breweries and a population of just over one million, ranks third in number of breweries per capita, behind only Vermont and Oregon. No wonder its nickname is the “Treasure State.”

And now….The Mash!

We begin in San Francisco, where a company called ReGrained is using spent grain from beer brewing to make granola bars. The bars also contain Ghirardelli chocolate and other local ingredients.

Bottle-share parties have gotten much more sophisticated over the years. Portland, Oregon, writer Lucy Burningham sampled rare beer and gourmet food at a high-end gathering in her hometown.

Why are holiday beers already on the shelves? Because early rollouts work. Sales of seasonal beers have risen by 15 percent or more in the past few years.

Cassava is the second most-consumed source of carbohydrates in sub-Saharan Africa. Multi-national breweries are buying the crop from farmers and using it to brew beer.

Japanese baseball players have their version of America’s post-game Champagne celebration: a victory beer fight in which players spray one another. The tradition dates back to 1959.

Craft beer might be the next big tourist attraction in the Tampa Bay area. Four micros have recently opened in St. Petersburg alone, and Tampa’s Cigar City Brewing Company has a nation-wide following.

Finally, it has been a year since Hurricane Sandy heavily damaged the Jersey Shore. Flying Fish Brewing Company’s “F.U. Sandy” beer has generated $75,000 in donations to a number of New Jersey charities.

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