superheroes

The Friday Mash (Boiling Point Edition)

On this day in 1743, Jean-Pierre Christin developed the Centigrade temperature scale, with 0 degrees representing water’s freezing point and 100 degrees its boiling point. However, the scale is named for Swedish astronomer Anders Celsius, who came up with a similar idea independently of Christin.

And now…The Mash!

We begin in Chicago, where the Lincoln Park Zoo is collaborating with DryHop Brewers on a new beer that will raise money for polar bears and raise awareness of climate change. The beer, Ursus Mapletimus, is a smoked maple imperial white ale.

Some years ago, a pub owner in England told Arthur Johnson that he’d get free beer for life if he lived to age 100. Johnson reached the century mark, and now he shows up every day for a pint.

Is there a beer without malt or hops? Yes. It’s an alcoholic ginger beer from Ginger’s Revenge, a new brewery in Asheville, North Carolina. The beer is also gluten-free.

Congratulations to Garrett Marrero and Melanie Oxley, who own the Maui Brewing Company. The U.S. Small Business Administration named them “National Small Business Persons of the Year.”

Heineken has launched a zero-alcohol version of its namesake beer. Alcohol-free beers are attractive to brewers because that segment of the market is growing, and beers without alcohol are taxed less heavily.

English heavy-metal band Iron Maiden is coming to the U.S. Also coming to America is Trooper, an award-winning ESB inspired by the band and brewed by Robinsons Brewery.

Finally, Breckenridge Brewing Company has announced the winner of its annual competition to name the official beer of Denver Comic Con. This year’s winner is “I Am Brewt,” a pun on the Guardians of the Galaxy superhero film series.

The Friday Mash (Baseball History Edition)

On this day in 1974, Hank Aaron broke Babe Ruth’s record for most career home runs; and on this day in 1975, Frank Robinson became the first African-American manager in Major League Baseball history.

And now…Play Ball!

We begin in Russia, which is shedding its image as a country of hard drinkers. Younger Russians are developing a taste for craft beer, and an estimated 1,000 breweries have sprung up nationwide.

George Randall, the owner of several liquor stores in the St. Louis area, drives a real attention-getter: a car in the shape of a giant can of Old Milwaukee Light. He bought it for $2,000 on eBay.

Two Wichita men found a use for a gutted old food truck they bought. They installed ten beer taps, hooked them up to refrigerated kegs of local craft beer, and roam the city with a “drink truck”.

Anheuser-Busch InBev faces another consumer lawsuit. It alleges that A-B falsely claims Leffe beer is brewed in a Belgian monastery; it’s produced at the Stella Artois facility in Leuven.

The New Haven Symphony Orchestra is trying to broaden the audience for classical music by offering “Beers and Beethoven”. The price of admission includes samples of Connecticut-brewed beer.

Get ready for a superhero comic book about Three Floyds Brewing Company’s Alpha King Pale Ale. The hero brews a beer so good it attracts the attention of a monster-king and his minions.

Finally, Tom Dalldorf, the editor of Celebrator Beer News, speculates that American beer may go the way of wine: demand for the mass-produced “jug wine” fell, as customers gravitated to higher-quality products from smaller producers. There are some 10,000 wineries in the U.S.

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