The Netherlands

Beer…By the Numbers

  • Great Britain’s brewery count: 1,424 (up from 745 in 2009).
  • France’s brewery count: 663 (up from 332 in 2009).
  • The Netherlands’ brewery count: 401 (up from 117 in 2009).
  • Breweries participating in this year’s Grand Rapids “Beer Passport”: 32.
  • Passport holders who earned “Brewsader” status by visiting eight breweries: 4,200.
  • Percent of craft brewery CEOs who are female: 17.
  • Percent of craft brewery executives who are female: 21.
  • Change in Craft Brew Alliance’s share price since January 1: Up 86 percent.
  • Change in Anheuser-Busch InBev’s share price since January 1: Down 15 percent.
  • Height of the Genesee Beer Keg Tree: 26 feet.
  • Number of kegs on the Genesee Beer Keg Christmas Tree: 430.
  • Number of beers sold at Ohio State home football games this season: 122,000 (about 17,000 per game).
  • Ohio State’s revenue from this season’s beer sales: $1.1 million.
  • Attendees at this year’s Holiday Ale Festival in Portland, Oregon: 14,000.
  • Number of ales and ciders served at this year’s Holiday Ale Festival: 53.
  • The Friday Mash (PG-13 Edition)

    On this day in 1984, the Motion Picture Association of America added “PG-13” to its film rating system. The new rating was created after parents and advocacy groups complained about the amount of violence in some PG-rated films.

    And now…The Mash!

    We begin in South Carolina, where a 20-year-old law forbids breweries to donate beer to non-profit organizations. This law—which state liquor agents are aggressively enforcing—effectively prevents small breweries from taking part in festivals.

    In Las Vegas, Pub 365 plans to offer a rotating selection of 365 craft beers, including beer cocktails and a rare beer menu called the Unicorn List. Seasonals will make up one-fifth of the selection.

    Market Watch’s Jason Notte writes that craft breweries are resorting to a tactic they once despised: establishing sub-brands for beers that may not fit the character of the brewery’s core business.

    Starting next year, beer bikes will be banned from Amsterdam’s city center. Locals complained that the bikes, packed with bachelor partiers, have turned downtown into a drunken theme park.

    The Washington Post’s Fritz Hahn has noticed a trend: the 16-ounce shaker pint is giving way to smaller glassware. It’s makes craft beer appear cheape, and it’s a more responsible way to serve high-gravity styles.

    Thieves made off with two refrigerated trailers packed with 78,500 bottles of SweetWater Brewing Company’s beer. Police recovered some of the beer in a nearby warehouse—which, ironically, was a shooting location for the 1977 bootleg beer classic, Smokey and the Bandit.

    Finally, Untappd, Inc., now offers “Untapped For Business”, which allows retailers to publish beer lists, share their menus with consumers, and notify customers that rare or sought-after beers are going to appear on store shelves.

    The Friday Mash (Triskaidekaphobia Edition)

    Today is Friday the 13th, which is bad news for the 20 million Americans who suffer from triskaidekaphobia. Some are so terrified of today that they won’t even get out of bed. But the truly intrepid will celebrate by attending Friday the Firkenteenth, a cask ale festival that takes place at Philadelphia’s Grey Lodge Pub every Friday the 13th.

    And now…The Mash!

    We begin in Toledo, where Tony Packo’s, the hot dog joint made famous by M*A*S*H’s Corporal Klinger, is celebrating its 80th anniversary with a special, locally-brewed ale.

    Two economists theorize that beer was the key to The Netherlands’ independence. Seventeenth-century Dutchmen drank lots beer, and the government gradually hiked taxes on it to finance their decades-long revolt against Spanish rule.

    Budweiser has run afoul of British regulators, who turned thumbs-down on an ad in which a football coach promised success with women to men who drank Bud.

    Add Lagunitas Brewery to the list of western craft breweries planning to open a second plant. It will be located in Chicago, where founder and owner Tony Magee is from.

    San Francisco’s iconic Hamms Brewery sign was demolished long ago, but local artist Dan McHale has brought it back to life with a series of paintings, “36 Views of the Hamm’s Brewery.”

    Could beer be “brain food”? Scientists at the University of Illinois at Chicago found that after drinking two pints, men performed better on brain-teasers than those had nothing to drink.

    Finally, Governor Phil Bryant has signed a bill raising Mississippi’s ABV cap to approximately 10.1% ABV. Mississippians can now enjoy 70 percent of the world’s top 100 beers.

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